Monthly Archives: April 2019

On-site Optimisation – How to publish content

On-site Optimisation

On-site Optimisation On-site optimization, which is also known as On-site SEO is the practice or measure taken to create webpages that can meet the search demands or questions of your target audience, in order to increase ranking and gain relevant traffic. After researching the right keywords, this is the next thing to do: applying those […]

How Search Engines Work: Crawling, Indexing, and Ranking

How Search Engines Work

To appear on search results, it is important that your website is accessible to search engines. Without visibility, your site will not be found on the SERP. Search engines primarily work in three ways: Crawl: Search through the internet for valid content. Index: Organize and save contents discovered when crawling. Rank: Provide the content to […]

SEO Search engine basics

Learning about SEO and what it is all about will be beneficial in building and strengthening your knowledge and understanding of SEO as you proceed into the chapter. What is SEO? SEO is an acronym for Search Engine Optimization. It involves enhancing the quantity and quality of a website’s traffic and increasing your brand exposure […]